Mobile phone operator Turkcell will launch its first store in the metaverse soon, according to a statement from the company.
Turkcell’s store in the metaverse will create an area where its digital systems can be experienced and products can be sold.
Apart from the store, the company aims to convene with its stakeholders at virtual events by moving its technology summits to the metaverse.
The firm is also considering placing job adverts in the metaverse and conducting recruitment and orientation processes on this platform.
“We aim to exist in every environment to reach our customers in the right place at the right time. That’s why we’ll also join the metaverse,” said Kadri Ozdal, Chief Sales Officer (CSO) of Turkcell.