BY AHMET USMAN
Operating under the umbrella of the ready-made clothing exporter Sun Group, Jimmy Key has increased its number of stores from 31 to 37 and plans to reach 40 outlets by the end of this year, according to Elvan Unluturk, Chairwoman of the Board of Directors of Jimmy Key. The company, which suspended its overseas operations three years ago, will restart them in September with sales to Romania. “We established Jimmy Key 21 years ago. We changed our organizational structure before the pandemic. We’ve prepared a new roadmap,” said Unluturk. Jimmy Key recently launched four stores in Istanbul, one in Alanya and one in Denizli. “We signed an agreement for three stores in Izmir, Canakkale and Nisantasi in Istanbul. We’ll launch them in one or two months,” said Unluturk. The company also plans to open at least seven stores annually and has growth plans for its e-commerce division.