Ebru Tasci Firuzbay has been appointed the Chief Human Resources Officer (CHRO) of the retail brand Metro Turkey. Firuzbay will be responsible for all HR strategies and processes for the company’s 4,200 employees at 37 stores in 21 cities. Moreover, she will also act as the board member of Metro Turkey. Firuzbay received her bachelor’s degree from Yildiz Technical University’s Department of Mathematics Engineering in 1998 and started her professional career at Garanti Bank. She joined the Turk Ekonomi Bank (TEB) in 2005 as Enterprise Banking Sales and Strategy Planning Manager in private banking after she worked in various positions at Garanti Bank. Firuzbay worked as HR and Organization Executive Vice President and Executive Committee Member between 2011-2018 at BNP Paribas Cardif Turkey. Prior to her new position, she has worked as CHRO and Executive Board Member at Alternatif Bank.