BY ZEHRA ORUC
Operating in the out-of-home consumption industry with hygienic products, Aqua Endustriyel will expand its service network in e-commerce with ‘hijyenkapinda.com’
stores this year, according to Recep Donmez, Founder of Aqua Endustriyel and hijyenkapinda.com. The company has 1,200 products, 800 of which were put up for sale on online platforms . The company aims to launch five stores in Bursa in the next five years and to open stores in Istanbul, Izmir, Ankara, Antalya, Diyarbakir and Trabzon provinces using the franchise system. The company has grown by at least 100% every year since it was founded in 2012, according to Donmez, and doubled its turnover
in 2019. It grew by 70% in 2020 despite the pandemic. The growth target for 2021 is 200%.